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My name is Kevin Murphy, and I started EFFBOMB with a simple purpose in mind, I wanted a daily vitamin that would not upset my stomach, was not in pill form and could be easily integrated into my daily routine.  I didn't have any luck with available alternatives, so I created a way of infusing a  multivitamin  into my coffee.  I am very excited to introduce EFFBOMB as a new product for coffee drinkers.  Enjoy flavors with benefits.

EFFBOMB is a patent pending tablet that you drop in your coffee and let dissolve. That's it.  EFFBOMB delivers great flavor in fewer calories with the added benefit of infusing a multivitamin into your coffee.   Conceptually, the product is very basic but achieves a fairly complex outcome.  Aside from water, coffee is arguably the most consumed beverage and most people either take or would like to take a multivitamin. I found myself in the "would like to take" category and drinking coffee regularly in the morning and often throughout the day at work. The challenge was finding a way to infuse a regulated dose of the right vitamins and minerals into liquid without having it taste like medicine.  An effervescent tablet was the answer for a number of reasons.  
A balanced diet, regular exercise, reduced stress levels, save more money, blah, blah, blah; we get these messages everyday, all day.  Most people make an honest effort at achieving these goals too. Often, though, these goals are sacrificed because "life got in the way". In a day and age when we work longer hours, eat on the go, are digitally tethered to agendas and inboxes, and sleep less, we wanted to make a product that was simple to use, easy to understand, tasted good and at the very least served as a reminder to make healthy choices throughout the day. 


 We aren't trying to promote this product as anything other than what it is, a coffee flavoring that fortifies your drink with multivitamins.  The label is very clear as to how much of each vitamin and mineral you are getting.  Dropping an EFFBOMB isn't going to "melt fat" away, it isn't going to give you "shredded abs", and it isn't the secret "weird thing" genius millionaires take. (Plus, you're not fat, how many times do you get an appropriate chance to go shirtless, and you're obviously already a genius for having the attention span to read this far. 



Information on multivitamins and their efficacy value is abundant and often times confusing or contradictory.  To the skeptics out there, we developed this product because we truly believe it is nearly impossible to achieve recommended levels of each vitamin and mineral through food alone.  We've provided a large number of resources for further reading as well as an interactive informational page, here, on why we believe it is a good idea to take a daily multivitamin.  

Please consult your doctor before taking any supplements or medications, including EFFBOMB. Nutritional supplements, including multi-vitamins like EFFBOMB, are not regulated by the FDA. The following statement, however, is required by law.

These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure, or prevent any disease.

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